About the Role:
As a Social Media & Media Relations Intern at St. Jude Children’s Research Hospital, I pitched stories to media outlets, wrote news releases, and contributed to social media content. I created media lists, drafted daily reports, and monitored media coverage to inform strategy. I also assisted with event planning, photo shoots, and community outreach, gaining hands-on experience in high-level communications and media relations.
'5 Things to Know' Series
When I noticed that St. Jude had not ventured into the world of Instagram reels during the Summer of 2022, I knew a change had to be made. Therefore, I pitched a video series of videos called '5 Things to Know' where hospital experts would talk about 5 key points about trending or interesting topics, using their expertise and professional background. Engagement skyrocketed. The series has expanded to other platforms, as well.